Marketing

The prompt for the class assignment for Strategic Marketing Management was to create a tequila bottle and develop a compelling narrative of its features. I led my team developing a product with features designed to appeal to the target audience. These features included but were not limited to a sphere shape both to minimize material use for volume for eco-conscious consumers and for comfort when holding to pour. This was a quick model of the product that was submitted to my team for review in a day.

• Music: Adobe Premiere Rush Stock Music: "Experiential Coral Reef Bass"
• Software: Blender Software used for modeling/rendering & Adobe Premiere Rush for sound and video editing
• Textures: Material Library Materialiq
• Background: polyhaven.com/hdris

This promotional video and product design was part of a larger class assignment for Strategic Marketing Management. The goal of this aspect of this assignment was to briefly introduce a new application to consumers in the form of a promotional video. I led my team designing the specifications for the application and created the promotional video to summarize the product.

• Music: Canva Stock Music: “You Give Me Feelings (Instrumental Version)” by House of Say
• Software & Assets: Canva
• 3D Model Asset: Created in Blender using Human Generator 3D

This promotional video was created as part of an assignment to introduce our team to the rest of the MBA program. I directed, edited, and narrated this video to showcase my team and also to nod to training videos many of our fellow classmates have watched through the years.

• Music: Canva Stock Music: “Unfading” by North Sphere
• Software & Assets: Canva

For our Building Effective Teams class I designed this logo for my MBA team based on our team’s mission and values. The image shown is a still from the video I created for my team that includes the narrative of the logo design: Despite its lupine name, Lupus has been assigned many animals throughout its history in the sky. This lesser-known constellation represents our team's interest in exploring the undiscovered and unusual to find the best careers for us. We purposefully look beyond what is in front of us.